kate-minimalist

Get Effortless, Frizz-Free Hair - Get perfect air-dried waves without extra styling, braids, clips or buns. This lightweight mousse for wavy hai...

Stop Flaking on Your Plans - Ready for a healthier scalp? This anti-dandruff shampoo is formulated with Salicylic Acid to fight flakes and propa...

Too Busy To Be Frizzy - Your hair has better things to do than be frizzy. Anti Frizz Crème is here to give you immediate frizz control & kee...

Too Busy To Be Frizzy - Your hair has better things to do than be frizzy. Anti Frizz Crème is here to give you immediate frizz control & kee...

Hydrating and Luxurious Body Wash - Instantly upgrade your body care with this gentle vegan body wash that cleanses while hydrating and soothing...

Hydrating and Luxurious Body Wash - Instantly upgrade your body care with this gentle vegan body wash that cleanses while hydrating and soothing...

Moisturizing Cream for Dry Skin - Skin getting thirsty? There's no better way to hydrate than with the Body Crème. The luxurious whipped body mo...

Moisturizing Cream for Dry Skin - Skin getting thirsty? There's no better way to hydrate than with the Body Crème. The luxurious whipped body mo...

Dreamed Up By You, Made by OUAI - After working with 150 community members over one full year of testing, we created a do-it-all curly hair crea...

OUAI Dean Street Eau de Parfum - The same favorite scent from OUAI's body cleanser, hand wash and lotion is now beautifully bottled as its own e...

Apple Cider Vinegar Shampoo for Itchy Scalp and Product Build Up - Finally, a Detox that doesn’t suck. Get rid of product and hard water buildup...

Apple Cider Vinegar Shampoo for Itchy Scalp and Product Build Up - Finally, a Detox that doesn’t suck. Get rid of product and hard water buildup...

Long Lasting Volume Shampoo - Be fine with being fine. This color safe shampoo breathes life into fine hair, cleans strands and adds bounce and ...

Long Lasting Volume Shampoo - Be fine with being fine. This color safe shampoo breathes life into fine hair, cleans strands and adds bounce and ...

Rich and Restorative Hair Masque - This rich and effective mask acts like a deep conditioner that will leave your hair feeling smoother, softer ...

Rich and Restorative Hair Masque - This rich and effective mask acts like a deep conditioner that will leave your hair feeling smoother, softer ...

Glow All Out - Get your shine in the shower with our multi-tasking, at-home Hair Gloss. This Hair Gloss treatment delivers immediate shine and o...

OUAI Hair Oil - A powerful, multitasking oil for every occasion. It protects from color fading and heat/UV damage, smooths split ends and frizz,...

OUAI Hair Oil - A powerful, multitasking oil for every occasion. It protects from color fading and heat/UV damage, smooths split ends and frizz,...

OUAI Hand Wash - Make the one thing you do all day a little more fun with the cleansing, exfoliating and hydrating liquid soap. Rinse-a-OUAI ger...

Wash Your OUAI To A Happy Medium - If your hair type is stuck in the middle, this sulfate-free shampoo will nourish, strengthen and add shine to...

OUAI Medium Shampoo - If your hair type is stuck in the middle this hydrating shampoo cleanses, fights frizz, hydrates and revives shine for med...

OUAI Rue St. Honore Eau de Parfum - The same favorite scent from OUAI's bestselling Hair Oil is now beautifully bottled as its own floral perfum...

Exfoliating Scalp & Body Sugar Scrub - Made with a rich, sudsy lather and floral scents of Dragonfruit, Orange Blossom, Tuberose and Musk, t...